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EXEED Launches New Energy Line-Up at Skydive Dubai

EXEED by Al Ghurair officially unveiled our new energy vehicle range, including electric and hybrid vehicles, at an exclusive event held at Skydive Dubai on April 9, 2025. The line-up features the ET SUV, ES sedan, and RX Plug-in Hybrid SUV, powered by EXLANTIX, EXEED’s premium electrified sub-series. EXLANTIX delivers cutting-edge BEV and REEV vehicles […]

EXEED presented the RX Plug-In Hybrid for the first time at Taste of Dubai

EXEED proudly took part in Taste of Dubai 2025, held on February 14th at Dubai Media City Amphitheatre. Our unique karaoke-themed activation gave guests the chance to sit inside the plug-in hybrid RX, experience its stylish interior, and sing their hearts out to their favorite tunes. From power ballads to pop anthems, the vibe was […]

Grand Opening of EXEED’s Flagship Showroom on SZR

Al Ghurair Motors officially inaugurated EXEED’s flagship showroom on Sheikh Zayed Road on June 7, 2024. The prestigious event was attended by Mr. Zhang Guibing, Executive Vice President of Chery Automobile, alongside Mr. Saif Al Ghurair and Mr. John Iossifidis, Group CEO. A media conference followed, unveiling exciting upcoming projects. Visit us at Diamond Park, […]

Introducing the Middle East Regional Parts Center

We are proud to announce the launch of the Middle East’s largest spare parts distribution hub. With locally supplied spare parts, EXEED ensures faster, more efficient service, keeping you on the road without delay. Stay connected for more updates on our latest innovations.

Exclusive Track Day at Dubai Autodrome

On April 10, 2025, EXEED by Al Ghurair hosted an exclusive Track Day event at the renowned Dubai Autodrome, offering media and influencers the opportunity to get behind the wheel of EXEED’s latest electric and hybrid vehicles. This thrilling event allowed attendees to take the EXEED ET, EXEED ES, and RX Plug-in Hybrid for a […]

EXEED Expands to Saudi Arabia with Al Ghurair as Exclusive Distributor

We are thrilled to announce that Al Ghurair Motors has been appointed as the official distributor of EXEED vehicles in the Kingdom of Saudi Arabia. This partnership was formalized at a signing ceremony in Wuhu, China, between Arabian Heritage Motors, a division of Al Ghurair, and EXEED International. Building on EXEED’s successful launch in the […]

EXEED at Taste of Abu Dhabi 2024

EXEED proudly sponsored Taste of Abu Dhabi 2024, held from November 15 to 17 at Gateway Park South, Yas Island. At our picnic-themed stand, visitors had the chance to explore the all-new VX model and capture memorable photos. We also hosted a competition, inviting attendees to snap their best shot with the VX for a […]

Innovative showcase to two additional pop-up events

Moreover, EXEED extended its innovative showcase to two additional pop-up events. The first, held at Al Zahia Center in Sharjah, took place from July 7th to July 9th, while the second pop-up, hosted at the Mall of the Emirates, unfolded from July 28th to July 30th. Within these distinctive showrooms, visitors were provided with an […]

EXEED AG POP-UP first of a kind pop-up automotive showroom concept

A state-of-the-art showroom at the heart of the iconic Al Ghurair Centre the advanced showroom goes beyond conventional in-mall vehicle display, started June 25th until September 15th . presenting a concept that aligns seamlessly with Dubai’s reputation as a hub of innovation, often referred to as the “City of Firsts.”, and Al Ghurair Investment’s legacy […]

Track Day Experience at Dubai Autodrome for Al Ghurair Employees

On the 24th of May 2023, an electrifying event titled “Track Day” unfolded at the iconic Dubai Autodrome, setting the stage for an unforgettable experience for Al Ghurair employees, esteemed fleet owners, and valued partners. Over the course of two days, this event offered a unique opportunity for 50 to 60 participants per day to […]